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Brand Storytelling Course

Brand Storytelling Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Gain skills to craft compelling narratives for eco-friendly home fragrance brands, defining purpose, emotional benefits, and sustainability values into a robust brand promise. Master designing content pillars, creating human-centric stories, mapping customer journeys, and developing consistent voice with microcopy to guide eco-conscious consumers from awareness to loyal advocacy confidently.

Elevify advantages

Develop skills

  • Build strong brand pillars by designing 4-6 content pillars balancing emotion and utility.
  • Craft engaging brand narratives turning product features into emotional human-first stories.
  • Map customer journeys aligning content to each stage and tracking progress with key metrics.
  • Define eco-brand purpose shaping clear sustainable value propositions and promises.
  • Create consistent on-brand microcopy for captions, blurbs, subject lines, and CTAs.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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