Web Marketing Course
This course equips you with essential web marketing skills tailored for eco-friendly home product brands. Learn to identify your target audience, refine your brand positioning, develop high-converting websites, execute profitable email campaigns and advertisements, monitor key performance indicators, and implement a proven 3-month roadmap to significantly increase website traffic, conversions, and overall revenue.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain a practical framework to boost sales of eco-friendly home products online. Master audience targeting, positioning refinement, competitor analysis, website optimisation, SEO techniques, conversion optimisation, email automation, social media and paid advertising strategies, KPI setting, and a structured 3-month plan for launching, tracking, and enhancing campaigns effectively.
Elevify advantages
Develop skills
- Conduct thorough market analysis to derive actionable insights from eco-product research swiftly.
- Design segmented and automated email funnels to enhance customer retention and drive sales.
- Optimise SEO, pages, and user experience to increase organic traffic and conversion rates.
- Strategise, test, and scale paid and social media ad campaigns for maximum return on investment.
- Establish SMART goals, analyse GA4 metrics, and iteratively improve campaign performance weekly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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