video referencing training
Master video SEO skills to enhance rankings, click-through rates, and conversions effectively. Gain expertise in keyword research, YouTube optimisation techniques including titles, hooks, thumbnails, and engagement methods, plus on-site video page SEO with schema and metadata. This equips you to drive qualified traffic and achieve measurable outcomes in your digital marketing efforts.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course teaches you to plan, optimise, and measure videos for better rankings and conversions on search engines and YouTube. You will learn keyword and intent research, defining audience and goals, scripting videos, creating titles, descriptions, tags, thumbnails, and engagement strategies, along with structuring video pages on websites, using schema markup, and tracking performance metrics. Conduct simple tests to improve results quickly.
Elevify advantages
Develop skills
- Develop video SEO strategy by mapping audience intent to high-converting video funnels.
- Master keyword research to select winning video keywords with strong search intent.
- Optimise YouTube content by crafting compelling titles, hooks, and thumbnails to increase CTR rapidly.
- Implement on-site video SEO by optimising pages, schema, and metadata for superior rankings.
- Iterate on performance by analysing metrics and conducting A/B tests on videos for quick growth.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.

Giulio CarloPrompt Engineering Student
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