Social Media and Marketing Course
This course equips learners with practical skills to build and optimize social media marketing strategies across major platforms, focusing on content planning, execution, and performance tracking to drive business growth.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Social Media and Marketing Course teaches you how to select the appropriate platforms, set clear goals, and establish a targeted presence on TikTok, Facebook, Instagram, and YouTube. You will learn to create a one-month content calendar, execute campaigns that generate free trials and paid conversions, handle limited resources, and monitor performance using straightforward dashboards, ensuring every post contributes to growth and revenue objectives.
Elevify advantages
Develop skills
- Multi-channel strategy: select TikTok, Instagram, Facebook, and YouTube for actual return on investment.
- One-month content calendar: initiate quick campaigns that generate trials and sales.
- Lean content production: batch, repurpose, and scale using small teams and limited budgets.
- Data-driven optimisation: monitor key performance indicators, conduct A/B tests, and improve successful creatives.
- Full-funnel integration: link social media with email, landing pages, and paid advertisements.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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