social ads training
This course equips direct-to-consumer skincare marketers with essential skills to create profitable campaigns on Facebook, Instagram, and TikTok. Participants learn precise audience targeting, compelling creative development, vital KPI monitoring including CPM, CPC, CTR, ROAS, and conversion rates, plus a structured 4-week plan for testing, refining, scaling, and reaching digital advertising objectives with confidence.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Social Ads Training offers a straightforward, hands-on approach to planning and optimising paid social media campaigns for a mid-sized vegan skincare brand across Facebook, Instagram, and TikTok. You will gain knowledge on budget distribution, practical performance standards, monitoring configurations, audience analysis, ad creative experiments, and a comprehensive 4-week strategy for optimisation and expansion, empowering you to achieve targets and boost returns efficiently through targeted sessions.
Elevify advantages
Develop skills
- Develop profitable Meta and TikTok ad campaigns with quick setup and intelligent organisation.
- Expertly target skincare audiences using interests, lookalike audiences, and custom segments.
- Create attention-grabbing ad visuals featuring strong hooks, user-generated content, and effective calls-to-action.
- Monitor and refine core metrics like CPM, CPC, CTR, ROAS, and conversion rates.
- Expand successful campaigns over 4 weeks through budget guidelines, A/B testing, and audience growth.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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