SEM Course
This SEM Course provides a straightforward, practical approach to planning and executing profitable search campaigns for eco-friendly home products in the US. You will learn to define objectives and KPIs, conduct keyword research and understand user intent, organise Google Ads campaigns, create effective ads that convert, manage intelligent bids and budgets, monitor conversions reliably, and apply a step-by-step optimisation guide right away.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This SEM Course provides a straightforward, practical approach to planning and executing profitable search campaigns for eco-friendly home products in the US. You will learn to define objectives and KPIs, conduct keyword research and understand user intent, organise Google Ads campaigns, create effective ads that convert, manage intelligent bids and budgets, monitor conversions reliably, and apply a step-by-step optimisation guide right away.
Elevify advantages
Develop skills
- SEM strategy design: build high-ROI Google Ads campaigns in weeks, not months.
- Keyword and bidding mastery: research intent and set smart CPC, CPA, ROAS bids fast.
- Ad copy and extensions: craft eco-focused ads and assets that win clicks and sales.
- Tracking and reporting: set up conversions and dashboards that CMOs trust quickly.
- Budget and optimisation playbook: allocate spend and scale winners with clear rules.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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