Rural Tourism Marketing Course
Master rural tourism marketing through defining clear visitor personas, sustainable positioning, and data-driven digital campaigns. Gain skills to design compelling offers, plan effective content calendars, and monitor key performance indicators to boost bookings, support local businesses, and promote authentic rural destinations with practical strategies.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course teaches how to create sustainable visitor personas, research rural destinations, develop authentic positioning and messaging, select optimal channels, plan content calendars, use simple analytics to track performance, and optimise campaigns to drive more bookings and off-season visits for rural tourism spots.
Elevify advantages
Develop skills
- Persona design for rural tourism: build high-value, sustainable visitor profiles.
- Rural destination research: map assets, stakeholders, risks and seasonality fast.
- Digital channel strategy: pick low-cost, high-impact platforms for rural areas.
- Content calendar creation: plan 4 weeks of SEO content for rural experiences.
- Analytics for rural tourism: track traffic, engagement, bookings and feedback.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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