Retargeting & Remarketing Course
This course equips you with advanced retargeting and remarketing skills for eco ecommerce success. Delve into precise audience segmentation, strategic Meta and Google Ads deployment, dynamic ad creation, smart budgeting, and data-backed optimisation to reclaim abandoned carts, elevate average order value, and expand revenue-generating digital campaigns effectively.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain expertise in crafting high-intent retargeting strategies, audience segmentation, and platform selection on Meta and Google. Master campaign structuring, budget allocation, compelling creative development, and dynamic ads tailored for sustainable ecommerce, along with robust measurement tools, optimisation guides, and hands-on experiments to enhance ROAS and conversions swiftly.
Elevify advantages
Develop skills
- Design effective retargeting strategies to create high-intent customer funnels on Meta and Google.
- Perform intelligent audience segmentation for building high-return remarketing lists and sequences.
- Master budgeting and bidding techniques to scale campaigns using CPA and ROAS-driven approaches.
- Develop high-performing ad creatives, including writing and designing dynamic retargeting advertisements.
- Optimise campaigns through data analysis, rapid testing, and refinements achievable within two weeks.
Suggested summary
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