Messenger Marketing Course
Gain expertise in Messenger marketing for Facebook and Instagram platforms. Master the creation of compelling entry points, engaging conversation flows, precise audience segmentation, and rigorous A/B testing techniques to significantly increase leads, sales conversions, and user engagement within your digital marketing strategies. This comprehensive programme equips you with practical tools to drive measurable business growth through optimised chat-based campaigns.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course teaches you to create effective chat campaigns on Messenger, from initial contact to successful sales. You will learn to craft messages optimised for mobile devices, establish a consistent brand voice, and utilise engaging visuals to boost interactions. Develop skills in audience segmentation, tagging, personalisation, automated sequences, compliance with data privacy standards, and employing analytics, testing, and refinements to enhance outcomes for sustainable US consumers.
Elevify advantages
Develop skills
- Develop high-performing Messenger entry points using ads, website chats, and QR codes.
- Create concise, compelling Messenger conversation flows for capturing leads, nurturing them, and closing sales.
- Author mobile-optimised, brand-aligned Messenger messages and visuals that prompt immediate responses.
- Implement audience segmentation and personalisation in Messenger using tags, consent mechanisms, and intelligent triggers.
- Monitor performance, conduct A/B tests, and optimise key metrics to rapidly scale profitable Messenger campaigns.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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