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Facebook and Google Ads Course

Facebook and Google Ads Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Gain expertise in planning, launching, and optimising profitable ad campaigns on Facebook and Google using search, Performance Max, display, and Meta ads. Master audience research for the US eco-friendly home market, create compelling creatives and landing pages, implement precise tracking with GA4 and pixels, establish clear goals and KPIs, and handle continuous testing, scaling, and reporting for sustained success.

Elevify advantages

Develop skills

  • Set data-driven goals and KPIs to track and optimise campaigns for genuine ROI.
  • Master Facebook Ads by building, targeting, and testing high-performing eco-product ads quickly.
  • Develop Google Ads strategies for search and PMax campaigns targeting high-intent buyers.
  • Implement conversion tracking using GA4, GTM, and pixels for accurate data.
  • Optimise campaigns continuously by scaling budgets, refining audiences, and improving ROAS.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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