Email Management Course
This course equips you with skills to excel in email management for digital marketing. You will learn to create organised data models, develop automated workflows, eliminate duplicates and conflicts, and monitor essential KPIs to boost conversions, customer retention, and revenue throughout all campaign stages and subscriber journeys. Perfect for scaling email strategies effectively without chaos.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain expertise in creating efficient email systems that enhance performance quickly. Master designing subscriber data structures, organising lists, segments, and tags, plus building automated workflows for trials, customers, webinars, and re-engagement campaigns. Learn to avoid conflicts, maintain data cleanliness, analyse reports, key metrics, and conduct A/B tests for precise, trackable, and optimisable email sends.
Elevify advantages
Develop skills
- Build effective SaaS email workflows for trials, onboarding, re-engagement, and webinars.
- Design structured subscriber data models for accurate targeting and customisation.
- Set up intelligent lists, segments, and tags to manage large-scale campaigns smoothly.
- Avoid duplicates, conflicts, and data issues using strong hygiene practices.
- Monitor email KPIs and perform quick A/B tests to improve revenue and retention.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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