Digital Media Management Course
Master digital media management using a complete playbook for campaign strategy, budgeting, targeting, creative testing, and performance tracking to scale ROAS, grow audiences, and run high-impact digital marketing across key channels like Meta, TikTok, and Google.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Digital Media Management Course offers a practical system to plan, launch, and optimise campaigns on major channels. Learners define audiences and personas, align objectives, structure budgets and bids, organise assets, and conduct A/B tests. They build dashboards, track KPIs, and follow a monthly optimisation workflow to make campaigns more efficient, profitable, and scalable.
Elevify advantages
Develop skills
- Build data-driven media dashboards to track KPIs, ROAS, and CAC confidently.
- Design high-impact campaigns by aligning goals, audiences, and messaging quickly.
- Plan and allocate media budgets optimising spend across Meta, TikTok, and Google.
- Run monthly optimisations testing creatives, audiences, and funnels for quick wins.
- Profile digital audiences segmenting buyers and mapping behaviour for precise targeting.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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