Digital Marketing and Ecommerce Course
This course equips you with essential digital marketing and ecommerce skills tailored for sustainable brands. Master SEO techniques, Shopify enhancements, paid advertising, email marketing, and data analytics to attract more visitors, improve conversion rates, and scale revenue using proven, data-backed approaches that deliver results in live campaigns. Discover how to implement strategies that align with business goals for long-term growth and profitability.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain practical skills to enhance ecommerce success comprehensively. Optimise Shopify setups, enhance product listings, accelerate website performance, and simplify checkout processes. Excel in GA4 analytics, search engine optimisation, paid advertising, social media and influencer strategies, email automation, and customer relationship management. Create effective dashboards, experiment with ad creatives, and manage budgets smartly to drive higher sales and customer value.
Elevify advantages
Develop skills
- Data-driven expansion: improve key metrics like ROAS and LTV through efficient testing.
- Shopify conversion optimisation: design speedy, mobile-optimised product pages for better sales and rankings.
- SEO and content strategies: focus on relevant keywords using organised, engaging content.
- Expertise in paid advertising: manage cost-effective Google, Meta, and retargeting campaigns.
- Email and CRM automation: deploy customer journey sequences to increase repeat purchases and retention.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content that I don't need.

Mariana FerresPhotography Student
I like the content and the way of presentation and video transcription, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot in learning.

André FelipePrompt Engineering Student
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