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Digital Marketing 101 Course

Digital Marketing 101 Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

This course teaches you to define clear measurable goals, understand local coffee shop customers, and convert business goals into targeted online strategies. You will learn to schedule social media content, design basic graphics, monitor vital metrics, and use simple reports to improve campaigns. Gain skills in key platforms like websites, local directories, email, and affordable ads through a concise practical approach for quick outcomes.

Elevify advantages

Develop skills

  • Local customer profiling: create detailed personas for engaged cafe patrons.
  • Strategic goal setting: establish SMART KPIs for 3 months with easy dashboards.
  • Platform strategies: implement quick results on Instagram, email, Google Business, and local ads.
  • Content planning: schedule, create in batches, and reuse cafe posts with compelling calls to action.
  • Performance optimisation: analyse metrics and conduct A/B tests to improve returns.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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