Digital Asset Management Course
Master Digital Asset Management for marketing teams: learn to build efficient taxonomies, optimise metadata, implement governance with roles and permissions, manage asset lifecycles including rights and expirations, and execute smooth rollouts with inventory and training plans to ensure quick content discovery, reuse, and compliance across digital channels in campaigns.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course teaches how to organise and manage digital files effectively so teams quickly locate relevant content and maintain brand consistency. Cover DAM basics, taxonomy, folders, collections, metadata, governance, user roles, permissions, approval processes, implementation strategies, inventory techniques, and controls for lifecycle, rights, and expirations suited to marketing campaigns in Brazil and Latin America.
Elevify advantages
Develop skills
- Build DAM taxonomies: design folders, collections, and tags that marketers find fast.
- Optimize metadata: standardize fields, filenames, and search tags for campaigns.
- Govern assets: set roles, permissions, approvals, and audit trails that scale safely.
- Control asset lifecycle: automate usage rights, expirations, and compliant archiving.
- Lead DAM rollouts: plan inventory, migration, training, and adoption metrics end-to-end.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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