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Digital and Social Media Marketing Course

Digital and Social Media Marketing Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

This course teaches how to position eco-friendly home products effectively in the U.S. market through audience and keyword research, setting precise goals with appropriate KPIs and attribution methods. Participants learn to select optimal platforms, develop targeted content calendars, integrate social media with email and websites, monitor performance via practical dashboards, and optimise campaigns for ethical, measurable business growth.

Elevify advantages

Develop skills

  • Eco brand positioning: map competitors and define high-converting personas quickly.
  • Goal-driven planning: set SMART KPIs, UTMs, and funnels for clear ROI tracking.
  • Social strategy design: select platforms, roles, and content that boost sales effectively.
  • High-impact content: create testable weekly calendars and repurpose across multiple channels.
  • Data-led optimization: track, report, and refine campaigns using GA4 and pixels accurately.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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