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Digital and Social Media Marketing Course

5/5
Digital and Social Media Marketing Course
5.0 in rating
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

This course teaches how to position eco-friendly home products effectively in the U.S. market through audience and keyword research, setting precise goals with appropriate KPIs and attribution methods. Participants learn to select optimal platforms, develop targeted content calendars, integrate social media with email and websites, monitor performance via practical dashboards, and optimise campaigns for ethical, measurable business growth.

Elevify advantages

Develop skills

  • Eco brand positioning: map competitors and define high-converting personas quickly.
  • Goal-driven planning: set SMART KPIs, UTMs, and funnels for clear ROI tracking.
  • Social strategy design: select platforms, roles, and content that boost sales effectively.
  • High-impact content: create testable weekly calendars and repurpose across multiple channels.
  • Data-led optimization: track, report, and refine campaigns using GA4 and pixels accurately.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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