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Event Tracking in Google Analytics 4 Course

Event Tracking in Google Analytics 4 Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Master event tracking in Google Analytics 4 through this practical course. Learn to plan, implement, and verify high-quality data using GA4’s event model, essential e-commerce events and parameters, GTM integration, data layer creation, privacy guidelines, and debugging processes for dependable reports, funnel optimisation, and rapid performance gains.

Elevify advantages

Develop skills

  • GA4 event strategy: Convert e-commerce goals into clear, trackable GA4 events quickly.
  • GTM implementation: Set up tags, triggers, and dataLayer for accurate GA4 data.
  • Parameter design: Create standard and custom GA4 parameters for valuable insights.
  • Debug & QA: Test, validate, and troubleshoot GA4 events using GTM and DebugView.
  • GA4 reporting: Develop explorations and funnels to boost revenue and conversions.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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