Google Ads & Analytics Course
This course equips you with skills to excel in Google Ads and Analytics. You will learn to strategise campaigns, create high-performing ads, develop conversion-oriented landing pages, monitor conversions, and optimise return on ad spend. Explore data-backed methods to grow sustainable e-commerce operations and elevate your digital marketing outcomes effectively.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain expertise in Google Ads and Analytics through this concise, hands-on course. Discover how to analyse your market, create effective account structures, and roll out targeted search campaigns. Craft engaging advertisements, build quick-loading landing pages optimised for conversions, set up tracking using Google Tag Manager, and leverage Analytics reports, predictions, and dashboards to refine performance, expand budgets, and achieve specific ROAS and CAC goals.
Elevify advantages
Develop skills
- Optimise Google Ads for high returns: organise campaigns, bidding strategies, and budgets swiftly.
- Build landing pages for conversions: design, apply CRO improvements, and integrate tracking efficiently.
- Utilise Google Analytics for PPC success: interpret essential reports and correct weak campaigns promptly.
- Implement Google Tag Manager: set up tags, triggers, and e-commerce tracking seamlessly.
- Master forecasting and growth: estimate ROAS, redistribute budgets, and expand paid traffic smartly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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