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Website Content Strategy Course

Website Content Strategy Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

The Website Content Strategy Course teaches you how to plan a high-converting B2B SaaS website from research to launch. You will learn to analyse search intent, define clear goals, craft focused messaging, structure navigation, and map content to each buyer stage. You will also receive practical guidance on metrics, dashboards, A/B tests, and a 30/60/90-day implementation roadmap to prioritise pages that generate more qualified leads and demos.

Elevify advantages

Develop skills

  • Website goal setting: convert business targets into clear, trackable site KPIs.
  • Audience research: map search intent and pain points into winning content ideas.
  • Information architecture: design SEO-friendly navigation and page flows for B2B SaaS.
  • Buyer journey planning: align awareness, consideration, and decision content.
  • Optimisation roadmap: prioritise pages, tests, and quick wins for measurable improvement.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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