Google Ads Remarketing Course
Gain expertise in Google Ads remarketing to achieve strong returns on investment. The course covers audience creation in GA4 and Google Ads, dynamic creative development, bidding strategies, KPI setting, compliance measures, and campaign building optimised for US home fitness e-commerce, with scalability to other digital marketing needs. It equips you with practical skills for high-conversion campaigns while ensuring privacy compliance.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course teaches how to create effective and compliant Google Ads remarketing campaigns that convert previous website visitors into customers. You will learn to design audiences using GA4 and Google Ads, set up dynamic remarketing, test creatives, map incentives, define goals and KPIs, select optimal bidding and campaign types, avoid pitfalls, and follow a straightforward optimisation process suited for US home fitness e-commerce.
Elevify advantages
Develop skills
- Develop high-ROI remarketing strategies by quickly setting goals, KPIs, and segment targets.
- Master dynamic creatives through testing offers, CTAs, and visuals to boost conversions.
- Build precise audiences using GA4 and Google Ads lists that scale effectively.
- Optimise bidding and budgets with smart strategies, caps, and allocations for success.
- Enhance performance with privacy-compliant optimisation techniques suitable for US markets.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.

Giulio CarloPrompt Engineering Student
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