Content Marketing Writing Course
This course equips digital marketers with expertise in content marketing writing. Learn to strategise SEO articles, produce clear persuasive copy, align with buyer personas, and leverage CTAs, links, and keywords to convert visitors into qualified leads and signups. Ideal for steady audience growth and business impact.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain practical skills to plan and create high-converting content that ranks well and boosts signups. Master editing techniques, gentle persuasive CTAs, keyword integration, long-form articles, buyer-focused content mapping, hubs, headlines, metadata optimisation, and basic SEO-distribution strategies for growing targeted traffic and trials.
Elevify advantages
Develop skills
- Conversion-focused writing: Create clear, scannable, unbiased SaaS content quickly.
- SEO article planning: Develop long-form content that educates and promotes trials.
- Persona-driven content: Transform SaaS challenges into compelling angles.
- Keyword strategy: Identify and rank terms aligning with search intent and conversions.
- On-page SEO optimisation: Refine titles, meta, headings, and links for fast results.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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