Agile Marketing Course
Master agile marketing for paid social campaigns. Gain skills in sprint planning, precise audience targeting, creative testing, and key performance metrics to conduct rapid experiments on Meta and TikTok, converting more trials into paying subscribers for your digital marketing efforts.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Agile Marketing Course teaches you to plan and execute quick, data-driven paid social sprints on Meta and TikTok. You will learn to create platform-native creatives, identify and expand high-value audiences, monitor SaaS subscription metrics, and conduct reliable experiments. By the end, you will have practical workflows, defined benchmarks, and a repeatable testing framework that enhances CPFT, trial-to-paid rates, and campaign efficiency overall.
Elevify advantages
Develop skills
- Agile paid social sprints: Plan 1-2 week test cycles that reduce CPFT quickly.
- Audience strategy: Build, layer, and scale Meta and TikTok segments that convert.
- Creative optimisation: Produce and test short-form ads that boost trial-to-paid conversions.
- Experiment design: Run valid A/B tests and analyse CPFT, CTR, and CPA results.
- Reporting workflow: Set stop/scale rules and convert insights into next sprint tests.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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