Blog Writing Course
This course equips communication professionals with expert blog writing skills. You will learn to design optimal structures, align with user search intent, create compelling and scannable posts, apply proven SEO strategies, and measure outcomes effectively. As a result, every blog post will establish authority, captivate audiences, and deliver tangible conversions through data-backed refinements.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain skills to structure blogs with effective H2/H3 headings, align with search intent, and weave keywords seamlessly for better rankings and conversions. Master crafting engaging, persuasive content featuring strong calls-to-action, credible tone, and reader-friendly formats. Discover quick research techniques, core SEO principles, practical processes, essential tools, and key performance indicators to produce focused, impactful articles ready for regular publishing.
Elevify advantages
Develop skills
- SEO-optimized blog structures: Design H2/H3 outlines matching reader intent for maximum engagement.
- Persuasive content creation: Craft clear, scannable blog posts that drive quick conversions.
- Strategic keyword integration: Research, position, and optimise keywords naturally without overstuffing.
- Conversion-oriented writing: Incorporate user personas, pain points, and powerful CTAs in each article.
- Performance optimisation: Leverage KPIs and A/B testing to continuously enhance blog results.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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