Art Market Course
This Art Market Mastery Course equips arts professionals with essential tools to manage a profitable gallery. It covers pricing strategies, contracts, marketing techniques, digital sales channels, exhibition planning, and financial forecasting, all customised for mid-sized city art markets to ensure sustainable growth and revenue.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain practical skills in the Art Market Mastery Course to price artworks confidently, negotiate with collectors, handle discounts, commissions, and invoicing. Master researching local markets, planning profitable exhibitions, and selecting optimal consignment or purchase options. Develop clear financial forecasts, manage risks effectively, and leverage marketing, PR, and digital sales channels for steady revenue growth.
Elevify advantages
Develop skills
- Art market pricing: set confident prices for emerging artists quickly.
- Gallery finance: create efficient P&Ls, cash flow plans, and risk assessments.
- Exhibition strategy: organise shows, inventory, and logistics for better sales.
- Sales and negotiation: secure collector deals while safeguarding gallery profits.
- Gallery marketing: expand local audiences via digital tools, PR, and partnerships.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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