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Psychology of Communication Course

Psychology of Communication Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Gain practical skills in the Psychology of Communication Course to develop clear, effective email campaigns. Understand how cognitive ease, attention spans, memory, and decision heuristics influence reader behavior, and apply this to create compelling subject lines, mobile-optimized designs, concise body content, and strong calls to action. Additionally, master ethical emotional appeals, framing techniques, social proof, audience segmentation, A/B testing methods, and essential metrics for rapid campaign improvements.

Elevify advantages

Develop skills

  • Design persuasive emails using cognitive and emotional triggers ethically.
  • Optimize email copy with effective subject lines, body text, and calls to action.
  • Analyze audience data including behavior, stressors, and device preferences.
  • Apply social proof and framing to build trust and drive action.
  • Conduct A/B tests and track key metrics to improve campaigns.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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