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Distribution and Merchandising Course

4/5
Distribution and Merchandising Course
4.0 in the evaluation
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Gain hands-on skills in category optimisation, planogram creation, and shelf space planning to drive superior sales outcomes. Explore zoning techniques, facings management, SKU blocking, shopper traffic patterns, and impulse buying zones, with focused strategies for cereals, snacks, and beverages. Develop expertise in key performance indicators, A/B testing protocols, and efficient rollout processes to implement data-informed merchandising solutions across diverse store environments.

Elevify advantages

Develop skills

  • Optimise category space allocation to maximise sales per linear foot through intelligent layouts.
  • Design practical planograms to create clear and rapidly implementable shelf arrangements.
  • Apply supermarket merchandising strategies for cereals, snacks, and beverages to increase sales volume.
  • Leverage shopper traffic patterns and impulse zones to generate high-margin revenue opportunities.
  • Master foundational A/B testing in retail to evaluate KPIs and swiftly deploy successful layouts.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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