Services Marketing Course
This course equips you with essential services marketing strategies tailored for digital counseling. Learn to clearly define your offerings, establish trust, mitigate risks, implement effective pricing, select optimal channels, and enhance retention and referrals through proven, data-backed methods applicable right away to your campaigns.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain skills to define and package digital counseling services, identify target audiences, create strong value propositions that foster trust and minimise risks. Master pricing strategies, sign-up processes, service delivery, promotional channels, social proof utilisation, and frameworks for retention, referrals, and performance tracking to ensure lasting business expansion.
Elevify advantages
Develop skills
- Service positioning: clearly define digital counseling offers that drive conversions.
- Targeted value propositions: develop audience-specific messaging to address stigma.
- Trust-building promotion: create guarantees, social proof, and compliant communications.
- Retention strategies: establish onboarding, re-engagement, and referral systems quickly.
- Pricing and access: design tiers, trials, and channels to cut friction and churn.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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