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Marketing Plan Fundamentals Course

Marketing Plan Fundamentals Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Discover how to create a targeted, data-backed plan to boost sales of eco-friendly reusable bottles. Cover market trends, regulations, objectives, KPIs, and positioning. Gain hands-on experience in customer research, segmentation, and competitor analysis. Develop a practical 6-12 month roadmap including budgets, timelines, templates, and tracking methods to test, refine, and expand outcomes successfully.

Elevify advantages

Develop skills

  • Develop data-informed marketing plans for eco-friendly reusable bottles.
  • Define buyer personas and customer journeys for sustainable product rollouts.
  • Design 4Ps strategies and pricing for circular economy brands reducing plastic.
  • Build 6-12 month action plans with budgets, timelines, and campaign outlines.
  • Establish SMART KPIs and basic dashboards to monitor sales and return on investment.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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