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Marketing Performance & Control Course

Marketing Performance & Control Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Gain mastery over key performance metrics, create practical datasets, and confidently compute ROI, ROAS, CPA, and break-even points in this targeted course. Learn to evaluate channels against benchmarks, develop intuitive dashboards, and produce succinct executive reports that inform effective budget distribution and refinement strategies. Acquire hands-on abilities to present outcomes, schedule experiments, and enhance performance each quarter.

Elevify advantages

Develop skills

  • Build ROI dashboards from raw channel data into executive-ready visuals.
  • Calculate CPA, ROAS, and ROI to assess channel profitability swiftly.
  • Design budget reallocations using safeguards and testing structures.
  • Apply benchmarks and funnel metrics to compare channels and targets.
  • Deliver clear performance reports to executives with action plans.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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