Fashion Marketing Training
Gain expertise in fashion marketing tailored for sustainable streetwear brands. The course covers in-depth consumer research, effective brand positioning, strategic launch planning, and performance analytics. Participants will create a comprehensive six-month marketing plan designed to increase website traffic, improve conversion rates, and cultivate a dedicated customer base passionate about denim products.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with essential tools to develop and implement a successful unisex recycled denim collection campaign, covering teaser promotions, launch events, and customer retention strategies. You will learn to identify streetwear target groups, establish strong brand positioning and identity, evaluate the sustainable American market, define goals based on data, monitor key performance indicators, and refine marketing channels over six months to achieve tangible business expansion.
Elevify advantages
Develop skills
- Plan fashion product launches by creating efficient and profitable capsule collection timelines.
- Develop sustainable brand positioning with compelling and authentic eco-friendly streetwear narratives.
- Conduct audience analysis to profile urban youth, their customer journeys, and purchase motivations.
- Design integrated marketing strategies across paid ads, social media, email, and retail for six months.
- Apply fashion marketing analytics to monitor KPIs and conduct A/B testing for higher conversions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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