from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches how to measure and examine the eco-friendly home cleaning market in the US, create segments supported by data, and develop detailed buyer profiles. You will learn to source and assess outside data, prioritise segments based on their promise, formulate suitable positioning and value offers, and plan focused channel approaches and promotions that improve outcomes using practical, repeatable techniques.
Elevify advantages
Develop skills
- Segment eco-conscious buyers: swiftly identify, evaluate, and prioritise valuable niches.
- Build data-backed personas: convert public information into precise, practical buyer profiles.
- Size and assess segments: project demand, profitability, and expansion using available data.
- Craft winning positioning: produce straightforward, regulation-compliant eco-statements and value propositions efficiently.
- Plan targeted campaigns: select channels and performance indicators for key segments.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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