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B2B Content Marketing Course

B2B Content Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This B2B Content Marketing Course teaches you how to transform content into tangible pipeline results. You will identify ICP segments, chart buyer challenges, and develop themes connected to forecasting, sales productivity, and conversions. Gain skills in crafting briefs, a 4-week LinkedIn and email schedule, and sales support materials, then measure outcomes using precise attribution, dashboards, experiments, and straightforward ROI-oriented reports.

Elevify advantages

Develop skills

  • Pipeline-focused content strategy: plan short campaigns that convert B2B buyers.
  • ICP and buyer pain mapping: pinpoint high-value segments and revenue-critical needs.
  • High-impact asset creation: craft briefs, ROI guides, and playbooks that drive demos.
  • Multi-channel distribution: run LinkedIn, email, and partner plays that fuel pipeline.
  • Attribution and reporting: track MQLs, pipeline, and ROI with simple, clear dashboards.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

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