from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The CRM and Marketing Course provides a straightforward, hands-on approach to organising data, monitoring results, and creating successful customer lifecycle initiatives. You will learn to create a simple CRM data structure, establish key performance indicators, and assess revenue effects. Additionally, you will outline customer paths, implement intelligent grouping, link essential platforms, and adhere to a clear guide for starting, refining, and expanding effective CRM efforts.
Elevify advantages
Develop skills
- CRM segmentation: create flexible, automatic groups that refresh instantly.
- Lifecycle campaigns: quickly develop profitable welcome-back and elite customer sequences.
- Data-driven CRM: monitor customer value, loyalty, and campaign returns using clear, practical data.
- Channel integration: connect CRM to email, advertising, and website customisation.
- Testing and optimisation: conduct A/B trials and improve CRM initiatives assuredly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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