Web 2.0 & Social Media Course
This course equips you with expertise in Web 2.0 and social media strategies tailored for sustainable fashion. Explore platform-specific roles, content planning, goal-oriented audience segmentation, crisis management protocols, and community moderation techniques to enhance brand visibility, foster engagement, and drive sales on key channels like TikTok, Instagram, Facebook, LinkedIn, and websites.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain skills to establish a robust online presence for sustainable fashion on websites, blogs, Instagram, TikTok, Facebook, and LinkedIn. Master audience targeting, SMART goal setting, tailored content creation, community guidelines, crisis handling, and KPI monitoring to boost reputation, interaction, and revenue effectively.
Elevify advantages
Develop skills
- Social media channel mapping: design high-impact roles for TikTok, IG, FB, LinkedIn.
- Audience segmentation: build SMART, segment-based goals that drive social ROI fast.
- Content strategy: plan hero, hub, hygiene and UGC posts for sustainable fashion.
- Crisis playbooks: handle complaints, reviews and delivery issues with clear scripts.
- Community management: apply tone, rules and UGC policies for safe, active channels.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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