Social Media as a Business Driver Course
Transform social media into a revenue engine. This course equips digital marketers with skills to choose optimal channels, develop lead-generation content plans, execute $2K monthly paid tests, monitor ROI, and collaborate with sales to build pipeline and achieve measurable business results.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches how to convert social platforms like LinkedIn, Instagram, and X into reliable sources of leads and revenue. Key topics include B2B audience analysis, tailored strategies for each network, 4-week content and lead generation frameworks, paid social experiments on a $2,000 budget, and KPI dashboards linking campaigns to sales pipeline, alignment, and clear ROI.
Elevify advantages
Develop skills
- B2B social channel strategy: select effective networks and adapt content quickly.
- Lead generation content sprints: create 4-week plans converting posts to demos.
- Paid social testing: conduct $2K monthly experiments to reduce CPL and increase trials.
- Revenue-focused KPIs: connect social metrics to pipeline, MQLs, and closed deals.
- Sales-aligned social operations: qualify leads, refine messaging, and enhance conversions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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