Paid Traffic on Google Course
This course provides a comprehensive guide to mastering paid traffic on Google Ads, covering campaign planning, keyword strategies, ad creation, landing page optimization, bidding, and performance scaling for profitable results.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Paid Traffic on Google Course teaches you to plan profitable campaigns, starting from setting goals and defining audiences, through keyword research, match types, and negative keywords. You will learn to structure accounts, choose campaign types, write ad copy driven by user intent, and create landing pages that convert well. Additionally, you gain a clear framework for bidding, budgeting, tracking, and initial optimization to scale your results confidently.
Elevify advantages
Develop skills
- High-converting landing pages: optimise speed, user experience, and tracking for quick results.
- Google Ads structure mastery: build efficient campaigns, ad groups, and audiences.
- Smart bidding and budgets: set, test, and optimise for cost per acquisition and return on ad spend swiftly.
- Intent-driven ad copy: write and A/B test responsive search ads that align with searcher intent.
- Profitable keyword strategy: research, match types, and negatives to control spending tightly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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