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Paid referencing training

Paid referencing training
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This training teaches how to create effective paid search campaigns for outdoor gear in the US, covering keyword research, market analysis, smart bidding, targeting, budget management, ad creation, landing page optimisation, conversion tracking, reporting, and one-month performance forecasting for rapid launch, testing, and scaling of profitable campaigns.

Elevify advantages

Develop skills

  • PPC keyword research: master rapid, data-driven keyword lists for US outdoor gear.
  • Smart bidding and budgets: implement effective CPC, CPA, and ROAS strategies quickly.
  • High-converting ad copy: develop compliant search ads and extensions that drive sales.
  • Professional campaign structure: construct scalable, trackable search accounts.
  • Landing page optimisation: create product pages that improve Quality Score and ROAS.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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