Lead Generation Course
This course equips you with essential strategies for generating and nurturing high-quality leads in B2B SaaS environments, focusing on funnel design, lead capture, scoring, traffic acquisition, and performance optimization to build a sustainable sales pipeline.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Lead Generation Course teaches you how to identify high-quality leads, create effective lead magnets and landing pages, and develop nurture sequences that guide prospects towards sales. You will learn practical funnel structures, targeting strategies for major traffic sources, forecasting and attribution methods, as well as CRM integration and compliance practices to reliably produce qualified opportunities and sustainable pipeline expansion.
Elevify advantages
Develop skills
- High-converting funnels: design efficient B2B SaaS customer journeys from initial click to sales handover.
- Lead magnet mastery: create compelling offers, forms, and user experiences that quickly capture qualified B2B interest.
- Smart lead scoring: convert user behavior and company data into distinct marketing and sales qualified lead indicators.
- Traffic channel strategy: utilize SEO, paid advertising, and social media to attract targeted and prepared leads.
- Forecast and optimize: develop basic models, monitor cost per lead, and conduct A/B tests for rapid improvements.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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