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Digital Traffic Course

Digital Traffic Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The Digital Traffic Course provides a straightforward, hands-on approach to planning, starting, and expanding successful campaigns. You will learn GA4 tracking, key performance indicators, and attribution methods, followed by selecting channels, designing funnels, and mapping messages. Develop precise forecasts, distribute budgets across Google, Meta, and TikTok, and conduct organised experiments to boost ROAS, reduce CPA, and quickly build steady, high-intent traffic.

Elevify advantages

Develop skills

  • Mastery in performance analytics: monitor GA4 events, KPIs, and actual conversions.
  • Intelligent media planning: distribute budgets, bids, and channels to achieve optimal ROAS.
  • Funnel strategy development: align audiences, messages, and offers throughout the customer journey.
  • Quick testing framework: execute reliable A/B tests on advertisements, creatives, and landing pages.
  • Forecasting and benchmarking: project CPC, CPA, and revenue to inform traffic strategies.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

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