What is SEO & How It Works Course
This course provides a comprehensive overview of SEO principles and practices, enabling participants to develop and execute effective strategies for improving online visibility and driving organic traffic to e-commerce sites specializing in sustainable home goods.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Explore how SEO functions in this targeted, hands-on course to draw in qualified organic visitors swiftly. You will cover keyword research, intent mapping, on-page optimisation, technical quick fixes, link-building fundamentals, and measurement approaches. At the conclusion, you will be able to devise, implement, and improve an SEO plan that enhances visibility, interaction, and sales for sustainable home goods.
Elevify advantages
Develop skills
- Intent-focused keyword research: select and group terms that truly drive conversions.
- On-page SEO for online shops: optimise titles, headings, schema, and calls-to-action for user intent.
- Off-page SEO strategies: secure high-quality backlinks, reviews, and reliable brand references.
- Technical SEO quick fixes: address speed, mobile compatibility, crawlability, and indexability issues.
- Practical SEO analytics: monitor key performance indicators, conduct tests, and refine successful pages.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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