Content Marketing Course
This course equips learners with essential skills to craft effective content marketing strategies for SaaS businesses, focusing on lead generation and optimization.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Content Marketing Course teaches you to develop a targeted content strategy that attracts visitors, encourages product trials, and generates qualified leads within 60 days. You will learn to study SaaS customer profiles, outline sales funnels, select keywords with strong intent, improve on-page SEO, and schedule an editorial calendar. Produce impactful content pieces, reuse materials, monitor results with key metrics, and adjust your approach based on data-driven tests.
Elevify advantages
Develop skills
- SaaS keyword research: identify high-intent topics that quickly lead to qualified trials.
- On-page SEO mastery: enhance titles, structure, and calls-to-action to boost trial registrations.
- Content strategy design: create 60-day SaaS plans that convert traffic into product trials.
- Persona-driven messaging: align B2B SaaS challenges with engaging content perspectives.
- Data-led optimization: measure content performance indicators and refine rapidly for expansion.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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