B2B Advertising Course
This course equips you with practical skills to plan, launch, and scale profitable B2B advertising campaigns, focusing on targeting, tracking, creative development, media planning, and optimization using CPQD metrics.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This B2B Advertising Course provides a quick, practical approach to planning, launching, and expanding profitable campaigns. You will learn accurate targeting, channel organisation, and messaging based on buyer personas, then link every click to income through reliable tracking, CRM connections, and straightforward dashboards. Develop a testing plan, handle CPQD using intelligent bidding and budgets, and apply simple decision guidelines to stop, refine, or grow campaigns confidently.
Elevify advantages
Develop skills
- B2B audience targeting: Create accurate, multi-channel groups that truly convert.
- Revenue tracking setup: Link ad clicks to sales pipeline with reliable CRM attribution.
- High-impact ad creative: Develop offers and text aligned to B2B challenges and stages.
- Cross-channel media planning: Distribute budgets over $30K by funnel stage and CPQD objectives.
- CPQD optimisation: Test, expand, and correct campaigns quickly with clear decision rules.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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