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Marketing & Market Research Course

Marketing & Market Research Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This concise course shows you how to define market scope, analyze competitors, profile consumers, and diagnose sales stagnation for eco-friendly cleaning products in Latin America. Learn to use real data from reports, social platforms, and retail sites to build evidence-based strategies, craft clear positioning, and design a 3-month action plan with KPIs, experiments, and stakeholder-ready deliverables.

Elevify advantages

Develop skills

  • Market research execution: run fast, data-driven studies for new markets.
  • Competitor insight mapping: decode pricing, channels, and brand messaging.
  • Customer segmentation design: build sharp personas and buying behavior profiles.
  • Growth diagnosis skills: pinpoint root causes of sales stagnation with lean data.
  • Go-to-market planning: craft 90-day action plans with KPIs and test-and-learn.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Great course. A lot of valuable information.
WiltonCivil Firefighter

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