from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Branding Strategy Course gives you a practical, step-by-step system to research the DTC wellness market, diagnose brand risks, and build a clear positioning framework that actually drives KPIs. Learn how to create messaging pillars, brand governance tools, identity guidelines, and a 12-week implementation roadmap so every channel, partner, and campaign stays consistent, compliant, and conversion-focused.
Elevify advantages
Develop skills
- DTC wellness market research: quickly map audiences, competitors and channels.
- Brand diagnosis: spot fragmented messaging and link issues to core KPIs fast.
- Positioning & messaging: craft sharp pillars, promises and proof for DTC brands.
- Brand governance: set lean workflows, playbooks and approvals that scale.
- Brand rollout planning: build a 12-week launch and tracking plan you can execute.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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