Sales Development Course
This course equips sales development representatives (SDRs) with essential skills for effective outbound prospecting, qualification, and performance optimization in B2B SaaS environments, focusing on practical techniques to book more qualified meetings and refine sales strategies.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Sales Development Course provides a focused, practical approach to targeting the right accounts, creating tailored outreach, and booking more qualified meetings. You'll learn to define a precise Ideal Customer Profile, research markets, build accurate prospect lists, design multi-channel outreach sequences, craft messaging based on personas, qualify opportunities through effective discovery, and improve performance with clear metrics and straightforward A/B testing.
Elevify advantages
Develop skills
- Outbound cadence design: create 10–14 day, multi-channel outreach that secures calls.
- Qualification mastery: use lean MEDDICC-style criteria to quickly assess the sales pipeline.
- B2B SaaS prospecting: research, build lists, and enrich leads for US marketing agencies.
- Persona-based messaging: customise email, call, and LinkedIn content for each decision-maker.
- SDR performance optimisation: monitor key metrics, A/B test scripts, and refine the Ideal Customer Profile.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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