Automotive Sales Training Course
This course equips automotive sales professionals with essential skills to excel in dealership environments, covering the full sales cycle from customer engagement to post-sale relationship building, while emphasizing ethical practices and performance optimization.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Automotive Sales Training Course provides a straightforward, step-by-step approach to the dealership process, from greeting customers and discovering their needs to negotiating deals, delivering vehicles, and building lasting relationships. You'll learn practical scripts, how to handle objections, finance options, and trade-in strategies, along with CRM best practices, optimal timing for following up on leads, and communication across multiple channels. Enhance your performance through key performance indicators, A/B testing, coaching, and ethical methods adapted to your local market and customer types.
Elevify advantages
Develop skills
- High-impact sales scripts: greet, qualify, and close using established dealership procedures.
- Test-drive conversion: conduct compelling test drives that convert interest into completed sales.
- Objection handling: respond confidently to concerns about price, timing, and trade-ins.
- Lead management mastery: utilise CRM, appropriate timing, and various channels to re-engage inactive vehicle leads.
- Ethical, KPI-driven selling: monitor outcomes and enhance performance while maintaining full compliance.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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