Developing Business Acumen Course
This course builds essential business acumen for SaaS product management, covering revenue models, market analysis, key metrics, go-to-market strategies, and executive communication to drive growth and informed decision-making.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Developing Business Acumen Course equips you with practical skills to grasp and propel a SaaS project management product. Delve into revenue models, unit economics, and vital metrics such as MRR, churn, and CAC. Hone keen market research, segmentation, and positioning, then convert these insights into straightforward go-to-market strategies, dashboards, and executive summaries that bolster assured, data-backed choices and tangible expansion.
Elevify advantages
Develop skills
- Master SaaS revenue models: subscription, usage, seat-based, and freemium pricing.
- Analyse PM SaaS markets swiftly: gauge TAM/SAM/SOM size and compare key competitors.
- Monitor SaaS health: MRR, churn, CAC, LTV, and retention using basic checks.
- Develop precise go-to-market plans featuring pricing, KPIs, dashboards, and 90-day roadmaps.
- Prepare succinct executive briefs that turn data into straightforward, actionable decisions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

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