Product Management 101 Online Course
This course offers hands-on training in product management fundamentals, covering goal setting, competitive analysis, user research, metrics tracking, experimentation, and post-launch iteration to enhance product success.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Product Management 101 Online Course provides practical, fast-paced training to set clear goals, select KPIs, and prioritise tasks using proven frameworks. You will examine competitors, create targeted personas, and design improved course and website experiences. Learn to monitor key metrics, conduct simple experiments, handle risks post-launch, and develop iterative roadmaps that boost enrolment, completion, and satisfaction.
Elevify advantages
Develop skills
- Goal setting and prioritisation: craft precise, KPI-focused product goals quickly.
- Competitive benchmarking: assess competing PM courses to refine your offering.
- User research and personas: outline segments, journeys, and actual enrolment obstacles.
- Metrics and experiments: monitor funnels and perform efficient A/B tests that count.
- Post-launch roadmap: address risks and refine with straightforward, data-guided changes.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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