4.0 in the evaluation
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This A/B Testing Course teaches you how to set clear objectives, select appropriate metrics for subscription expansion, and create dependable experiments that yield reliable outcomes. You'll learn to formulate hypotheses, implement randomisation, determine power and sample size, perform data quality assessments, and conduct practical statistical analysis to interpret results with assurance and convert test findings into accurate, data-informed decisions for products and growth.
Elevify advantages
Develop skills
- Design effective A/B tests: develop precise hypotheses and effective randomisation.
- Select key metrics: match test indicators to customer acquisition, retention, and revenue goals.
- Quickly compute sample size and power with straightforward formulas and R/Python code.
- Analyse results assuredly: evaluate improvements, confidence intervals, and suitable statistical tests.
- Convert test data into actions: produce clear reports, decide on rollouts, and outline next steps.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André FelipePrompt Engineering Student
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