from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Media Buying Course provides a practical, fast-paced route to plan and execute profitable campaigns targeting eco-friendly shoppers in the US. You'll learn audience research, targeting, and channel selection on Meta, Google, TikTok, YouTube, programmatic, and CTV. Develop skills in budgeting, bidding strategies, tracking setup, KPI definition, result forecasting, and optimising creatives, funnels, and landing pages for better ROAS and sustainable growth.
Elevify advantages
Develop skills
- Audience targeting mastery: pinpoint eco-conscious US shoppers quickly.
- Channel mix strategy: select Meta, Google, TikTok and CTV for optimal ROI.
- Budget and bidding control: allocate $10K and choose effective bid models.
- Creative and funnel design: align ads, copy and landing pages to drive conversions.
- KPI tracking and optimisation: establish CPA, ROAS targets and scale high performers.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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